Gain comprehensive knowledge in marketing, finance, operations, HR, and entrepreneurship with a future-oriented curriculum

Experience business case competitions, venture creation, and real industry projects supported by Bakrie Group companies

Alumni build impactful careers across startups, multinational corporations, and their own entrepreneurial ventures

Profile Management Study Program

The Study Program of Management at Bakrie University is designed to cultivate the next generation of innovative and ethical business leaders. We provide a forward-thinking curriculum that merges robust managerial theory with the practical skills demanded by the global marketplace.

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Why Management

Our program has been awarded the highest accreditation tier ("Unggul") from the National Accreditation Board for Higher Education (BAN PT), a testament to our superior quality in education, faculty, and student outcomes.

We go beyond traditional management teaching. Our program focuses on Positive Business (creating sustainable value for society), Design Thinking (human-centered problem-solving), and Entrepreneurship(turning ideas into viable ventures), preparing graduates to lead with innovation and purpose.

We believe in learning by doing. Our program is built on a foundation of deep industrial engagement, featuring collaborations with leading companies, real-world business projects, and mentorship from industry professionals to ensure our graduates are not just ready for the market, but are highly sought after by it.

comprehensive skill set in management, finance, marketing, and strategy, ensuring they graduate as professionals with global qualifications. This prepares them for leadership roles and successful careers anywhere in the world.

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Graduate Competencies

Graduates of the Management Program at Bakrie University are not just graduates; they are purpose-driven architects of business, equipped to build ventures that are both profitable and positive. Our unique, industry-immersive curriculum is designed to forge professionals who lead with innovation, ethics, and a tangible impact. Here are the defining competencies that set our alumni apart:

Our alumni are pioneers of Positive Business. They are taught to measure success not merely by profit, but by the positive social impact they create and the ethical, sustainable practices they uphold. This philosophy is ingrained through real-world application, as students engage in venture creation programs, designing and developing actual businesses from the ground up during their studies.
Benefiting from our strategic campus location in the heart of Jakarta's business district, our students gain direct access to the pulse of the industry. This proximity facilitates deep engagement through CEO Talks, business case competitions, market research projects, and real business consulting with corporate partners. This constant immersion ensures our graduates enter the workforce as seasoned strategists, ready to tackle complex business challenges from day one.
The program leverages its powerful network with the Bakrie Group and national and multinational corporate partners, which opens doors to exceptional internship and career opportunities. This direct link to industry giants provides our students with unparalleled professional access and practical experience long before graduation.
Guided by a blend of experienced academics and industry practitioners, our students receive more than just theoretical knowledge. They are meticulously trained in critical soft skills like leadership, critical thinking, and business communication, ensuring they can lead teams, articulate vision, and drive projects to success in any professional environment.
The dynamic student life, enriched by communities, seminars, and entrepreneurship activities, provides a well-rounded and enriching learning experience. As a result, our alumni have built remarkable careers across various sectors—from startups and multinational corporations to founding their own ventures. They are recognized as resilient, creative professionals who are capable of driving meaningful change in any workplace they join

Curriculum

  • Principles of Management and Business
  • Principles of Accounting
  • Microeconomics
  • Business Mathematics
  • Business Communication
  • Religion
  • Business Statistics
  • Macroeconomics
  • Applied Business Computer
  • Bahasa Indonesia
  • English I
  • Sociology
  • Corporate Finance I
  • Creativity Development
  • Business Law
  • English II
  • Entrepreneurship
  • Pancasila and Civil Education
  • Crisis Management
  • Financial Market and Institutions
  • Corporate Finance II
  • Project Management
  • Business Decision Modelling
  • Positive Leadership
  • Digital Business & Industry 4.0
  • Marketing Management
  • Production and Operations Management
  • Managerial Accounting I
  • Consumer Behavior
  • Organizational Behavior
  • Human Resources Management
  • Corporate Governance
  • Corporate Entrepreneurship & Innovation
  • Financial Statement Analysis
  • Business Ethics
  • Business Research
  • HuManaging International Business
  • Entrepreneurial Skills Development
  • Strategic Management
  • Service Marketing
  • Corporate Internship
  • Thesis
  • Supply Chain Management
  • Quality Management
  • Digital Marketing
  • Marketing Communication
  • Investment Management
  • Human Resources Analytics
  • Global Human Resources
  • Company Risk Management

Alumni

“Integrity is an important value taught at Bakrie University, and it is highly relevant to my work today”.

Pritta Lupitta

Management - Senior Global Sourcing and Partnership Tein Indonesia

“Adaptation, entrepreneurship, and creative thinking are key values I gained at Bakrie University”.

Raden Aryo Moedanton

Management - Management Lecturer Universitas Bakrie

“Bakrie University has driven me not only to study, but also to build a business, connect with leaders, and gain internship experience, allowing me to grow further”.

Ghina Septia Filiana

Management - Global Chief HR Business Partner Grundfos

“Integrity is an important value taught at Bakrie University, and it is highly relevant to my work today”.

Pritta Lupitta

Management - Senior Global Sourcing and Partnership Tein Indonesia

“Adaptation, entrepreneurship, and creative thinking are key values I gained at Bakrie University”.

Raden Aryo Moedanton

Management - Management Lecturer Universitas Bakrie

Frequently Asked Questions (FAQ)

Our program is nationally recognized for its excellence, holding the highest accreditation tier: "Unggul" (Excellent) from the National Accreditation Board for Higher Education (BAN PT). This prestigious designation reflects our commitment to world-class curriculum, outstanding faculty, innovative teaching methods, and exceptional graduate outcomes, ensuring you receive a top-tier business education.
You will learn from an unparalleled mix of thought leaders and industry pioneers. Our faculty includes lecturers with international qualifications, active CEOs, and global practitioners. This unique blend ensures you gain not only cutting-edge theoretical knowledge but also firsthand, real-world insights from leaders who are shaping the business landscape today.
The program is deeply connected to the Bakrie Group and industrial sectors at the national and international levels. Through strategic partnerships, you will engage in live case studies, internships, and collaborative projects with leading corporations, giving you direct exposure to real business challenges and current market dynamics.
Our campus is strategically located at Bakrie Tower in the heart of Jakarta’s central business district. This prime location places you at the epicenter of Indonesia’s economy, providing immediate access to multinational corporations, financial institutions, and networking events, turning the entire city into your extended classroom.
Yes. We offer varied scholarship financing options to support talented and motivated students. These include merit-based scholarships, financial aid packages, and awards for outstanding achievement in academics, leadership, or entrepreneurship, making a quality education accessible to all deserving candidates.
Absolutely. Students can participate in a "Study One Semester Abroad" program at renowned partner universities globally. This experience enhances your cross-cultural understanding, expands your international network, and provides a valuable perspective on global business practices.
Our strong corporate network provides a direct pathway to employment. High-achieving graduates will have the opportunity for direct job interviews with the HRD of the Bakrie Group, opening doors to prestigious roles in management, strategy, marketing, and entrepreneurship within a leading multinational conglomerate and its vast partner network.

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